• Spark 5G Street Museum

  • Spark 5G Street Museum

  • Spark 5G Street Museum

Creative Direction, Design Direction, UI Design

Year

2022

Client

Spark NZ

To test the limits of Spark's 5G network, we demonstrated its potential for creativity by developing the Spark 5G Street Museum - an immersive AR experience that allowed people to explore some of the biggest and most influential creative thinkers, innovators and artists of New Zealand. Only accessed via special build OOH in physical locations where 5G is available, the 5G Street Museum consists of five immersive AR exhibits co-created with Parris Goebel, Benee, TEEKS, Askew One & David Dallas, and brought their untold stories to life with cutting-edge augmented reality.